Scientific Selling

Scientific Selling:
Creating High Performance Sales Teams Through Applied Psychology and Testing


Scientific testing and measurement can leverage current strengths, identify areas for growth, and increase revenue. Chart your company's course through the power of Scientific Selling.

Scientific Selling

Scientific Selling shows how statistically-valid measurement can improve every element of the sales environment- from management to coaching to training to creating long-term sustainable sales results. Sales organizations that embrace applied psychology and testing become more competitive because they don't waste resources on irrelevant or counterproductive activities. Managers can better assess the reasons behind individual and group performance and predictably improve sales results, while fostering a sales culture that attracts and retains personnel who have the personality and motivation to be successful.

Through detailed case studies using easily understood graphics, charts and descriptions, Scientific Selling illustrates the importance of measurement for steering the success of your company.


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Scientific Selling Review

“Nancy Martini provides both the art and the science in Scientific Selling. Her extensive background in sales performance and optimum behaviors is beautifully translated into pragmatic, immediately applicable wisdom. She is the Madam Curie of the sales process, but she removes the danger and emphasizes the power of the process.”

Alan Weiss, PhD
Author, Million Dollar Consulting
and The Consulting Bible

Transformation of the Sales and Sales-Management Roles: Will You Make It?

Nancy Martini, President and CEO of PI Worldwide, sets the stage for enhancing sales and sales management through 2012. In this blog post, originally featured by Selling Power Magazine, Nancy reveals five transformative trends impacting sales today.